We are close to Cremona, the violin-making capital of the world, and it is perhaps because the violin, of all instruments, is the one that can most touch the strings of feelings and arouse emotions that Matteo and Stefania, owners of the Paolo Spotti store, have entered the family business with a special "ear" for listening to the needs and requests of their customers.
The Paolo Spotti showroom, which celebrated its 50th anniversary last year, is located in Castelverde, in the province of Cremona, and has a long history. Today it is a store known throughout the area and, with its 3,000 square meters of display space, a true landmark.
Welcoming us is Matteo and Stefania, husband and wife, who run the store together with the staff formed by Paolo, Antonella and Eugenio.
Matthew tell us the history of your store?
My wife Stefania's parents were street vendors, then they opened their first store in 1967, initially of housewares and then gradually specialized in bedding and more. Our
showroom with 3,000 square meters of display space has an area dedicated to the world of bedding of about 1,500 square meters and another to garden furniture.
Have you known Dorsal for many years?
Practically forever, already in the 1980s we were dealing with Dorsal in bed bases (with legs), then when the company designed the first mattresses we started with those as well. Until today: we have a large area dedicated to Dorsal products with also all the new products like DorsalPlanet and Fitness.
Why did you specifically choose Dorsal?
First of all because they were the first to design and produce bed bases (with legs). The collaboration has then continued all these years because they produce with a focus on the naturalness of raw materials and with great care in manufacturing. Dorsal products are all of the highest quality. In addition, it is a very serious company, in over 40 years we have never had a problem or had to return a mattress because it was defective and ruined. We even notice the seriousness and how Dorsal pays attention to quality and all the details, from the type of packaging they use. Dorsal products all arrive well packaged, we never have any problems unlike other brands instead.
If you had to say what is the plus of Dorsal products?
Dorsal products have great attention to detail, and what makes them special is precisely the fact that they are made from natural raw materials, respecting nature and health for people.
What do you think of Dorsal's eco-sustainable philosophy?
We value the sustainable and ecological choices made by Dorsal and are on the same wavelength as them. Certifications with those FSC and PEFC are important and give warranties to customers who are often interested in issues related to respect for nature, just as the collaboration with physical therapists gives customers assurances regarding the quality and ergonomics of Dorsal products.
In the store, what Dorsal products do you keep?
We have a nice range of Dorsal products, with all the major new products. Starting with Dorsalplanet, the latest addition to our showroom that is attracting a lot of interest. In fact, although it is only recently on sale, we have already sold some mattresses. And then Fitness, Suite, the contemporaries and then all the others...
Do those who buy Dorsal remain satisfied?
Yes, we have a lot of feedback from people who are happy about buying a Dorsal product. And for us, word of mouth is key. Usually people who buy a Dorsal bed base (with legs) or mattress recommend it to friends and family who then return to buy the same product.
In particular, do you remember anyone who solved any sleep-related problems thanks to a Dorsal bed System?
Yes, we get several cases of people improving their sleep thanks to Dorsal bed Systems. Then I remember one of our loyal customers, who bought a very nice Suite mattress and was so happy with it that she came back to buy the same mattress for her beach and mountain homes as well. And when she wants a new mattress she always chooses Dorsal.
What is the feeling your customers report when they try a Dorsal mattress?
Everyone feels a feeling of enveloping comfort, and everyone is impressed with the mattress finishes and the type of mattress covers. It is also to be said that the new collection is really very beautiful and well cared for in the new colors and fabrics, which have good emotional appeal.
Have you attended the in-house training courses?
We attended several courses at Dorsal, visiting the company and touching firsthand how Dorsal products are created, all designed, patented, and recommended by the physical therapists at A.I.Fi (Italian Association of Physiotherapists).
What are your strengths as a store?
First of all, experience, because 50 years is not a few years. Then we have a really large and comfortable show and test room that we will soon make even more modern and functional. And then the service, we practically take care of everything: from used car pickup to delivery. All that's missing is that we make their bed--with great attention to the requests, the needs of all our customers.
The Paolo Spotti showroom is located at Via Bergamo, 34 - 26022 Castelverde (CR) and is open Tuesday through Saturday 09:00 to 12:00 and 15:00 to 19:00. It is closed on Monday mornings and Sundays.
For more information: http://www.paolospotti.com/
Facebook: https://www.facebook.com/paolospottisnc/
For info: info@paolospotti.com and Tel: 0372 427318