Aesthetics that go hand in hand with excellence is what is in the air at the new Dorsal Experience Point, a corner dedicated to Dorsal products, set up in Gabriele Grimandi's Ugo Home showroom in Bologna, chosen as Dorsal's retailer of the month.
A pleasant and exciting exhibition itinerary where customers can experience all the comfort of mattresses, bed bases (with legs), beds and pillows and discover the qualities of Dorsal, a brand made in Italy, the only one to have been chosen and recommended by the'AIFI (Italian Physiotherapy Association) for ergonomics and attention to people's health.
Speaking to us about the new features introduced in his store is the owner himself Gabriel who tells us about his more than 20-year relationship with Dorsal.
"I appreciate the Dorsal company - he explained - the ability to innovate while always maintaining high quality standards. With Dorsal products, expectations are always met and quality is consistent over time."
As for the new Dep, Gabriele explains that it is about 40 sq. m. of exhibition space with about ten squares for testing, made pleasant by the emotional graphics chosen by Dorsal.
"We brought into the showroom - specified - a breath of spring: the setting is fresh, exciting, gratifying to the eye".
The store Hugh Home iS HISTORIC. Opened in 1951 by his father as a fabric store, in the 1980s it was transformed into a store specializing in bedding and linens.
As a connoisseur of Dorsal products, Gabriele reveals that his favorite is undoubtedly the zefiro mattress, in all its variations, because it allows the most diverse needs to be met using a natural material.
With his advice, the owner over the years has managed to meet the most diverse requests and solve problems related to people's health as well.
"With Dorsal you can guarantee," he said, "proper support and optimal weight distribution. In addition, Dorsal products have so many added values: use of top-range natural materials, use of woods that do not come from deforestation but are environmentally sustainable, formaldehyde-free glues, and the fact that the wooden slats have as many as 7 layers that make them virtually indestructible..."
Another important topic, according to Grimandi, besides Dorsal's "Green" philosophy, is undoubtedly the collaboration with theAIFI.
"In so many years, with Dorsal," he concluded, "I have never had any problems; for me it represents true excellence.
Dorsal owners along with the entire staff congratulate Gabriele Grimandi for his achievements, his passion that grows year by year, and his desire to make the Dorsal store state-of-the-art and aesthetically pleasing.
Ugo Home is open Monday through Saturday from 9:30 am to 1 pm and 3:30 pm to 7:30 pm. Closed Thursday afternoon and all day Sunday.
UGO Home is located at 8 Via Guglielmo Marconi in Bologna. For info: call 051 227484 or email: info@ugonotte.it